Be a part of 2 days premium engagement for marketing professionals on 21st & 22nd February 2019 in Colombo, Sri Lanka, developing the strategy, insight, and tactical planning skills to make shopper marketing a core capability for your organization.
About The Trainer:
Christopher Brace founded Syntegrate Consulting with a 360-degree view of the challenges marketers face. He has held management positions in Brand Management, advertising, Shopper Marketing, and promotions on both the client and agency sides of the business, providing him a truly integrated foundation. He is dedicated to helping his clients build brands, go-to-market strategies, and communications that create new value for their organizations. He leads all of Syntegrate Consulting’s client engagements.
Key Benefits:
▪ The future of marketing and its implications for shopper marketing.
▪ The reality of in-store communications and how to develop messaging that breaks through the retail communication clutter.
▪ The added value shopper marketing brings to a brand's go-to-marketing plans.
▪ How to use the shopper journey as a strategic planning tool

