Performance Marketing for Startups & SME's

Feb 15 '20 | 11:00 AM (IST)

Event Information

This workshop will help you learn how to deliver & scale ROAS (Return On Ad Spends) for eCommerce & service-based businesses

About the speaker

Saajan Jain - Founder @Growthpep | Hiring Google/Facebook Ads Specialists

Saajan has been in the field of performance marketing for over five years and has worked with 30+ brands, handling a media budget of around 1 crore/month. Having worked with various startups & SME’s, he has helped them increase their revenues through paid media. His clientele include Shiamak Davar, Furtados, Athlos, Inner Sense, Mirraw, Bubblewrap store etc. He has great insights to share on how to sustainably scale the media budgets across ad channels thereby increasing the customer base.

Key takeaways

- How to use funnel based approach in paid media

- Media Channels & their Intent

- How to understand the right channel & accordingly create a media plan

- Measuring the ROAS

- Case Studies - Hits & Misses

Who should attend

- E-commerce business owners

- Performance Marketers

- Marketing Managers

- Founders

- CXO's