Guthli Adfest 2024

About Guthli:

It all starts with a Guthli (Mango Seed). Small, yet, soaked with great potential. Packed with dreams. Packed with the wisdom of the past. And possibilities for a wondrous future. Waiting to germinate. Waiting for the right environment - nurturing and protective. Soaking it all in. And growing - first into a young sapling. And then one day blooming into a big, shady giant. A marvel to the eyes of the world.

Changing the earth, changing the skies, and changing the air. In whose wake others bloom - and soon you have a forest. The seat of life. 

The Guthli Ad Fest 2024, an initiative by Miles SoBA is an ode to that journey - from a seed to a forest. Exclusively for 15 to 23 years old students. It’s here to fan the fire of potential that will tomorrow change things - for the better. For all around.

A confluence of young minds – rich with the glory of yesteryears, carrying it forward to an even glorious tomorrow.

Miles SOBA is thrilled to announce the inaugural edition of Guthli Adfest 2024, India’s first-ever adfest, which is dedicated exclusively to school and college students across the country aged 15 to 23.This revolutionary event is set to unfold on September 14 & 15 at the prestigious St. Xavier's College, Mumbai, and we invite you to be a part of it!

Guthli Adfest 2024 is not just another ad fest; it's a platform where young minds will explore their creativity and shape the future of advertising.

Additionally, on this inaugural edition, we are proud to introduce the Pops and Pandey Scholarship, paying tribute to the ad legends Piyush Pandey and K.V Sridhar, to support our talented underprivileged students.