WHAT WILL YOU LEARN:
- How to create a unique personal brand online
- How to project your expertise online through focussed content
- How to increase your visibility online
- Create your own content for free through simple tools
- Reach the right target audience through your content
- Work on a step-by-step guide to personal branding
WHO'S THIS FOR
- Entrepreneurs, who work on their own
- Small businesses, who don’t have big social media budgets
- Independent Training and coaching consultants, who need to project their expertise
- Professionals new to branding and would like to create an online presence
THE 5 STEPS WE WILL COVER
1. What’s your unique personal brand?
2. How to best showcase it online?
3. How to create a content strategy and create content around it
4. How to execute your content strategy
5. How to analyse the performance of the content
The sessions will cover practical tips on what actually works for your specific brand. I'll be around to help you for a month after the completion. Since this has to be relevant to your business, I'll be happy to help you figure out your brand and match the content to it.
WHY ME?
Here are a few things I achieved in 2019 by following the content strategy I am about to share with you in this course:
- I know my quarterly profile views went from 310 in December 2018 to about 2400+ in December 2019
- I know the number of search results I appeared in and who looked me up
- I got work assignments based on my videos on Linkedin
- Consistency got me 1.34K views on “Don’t be an office mom” post in a series on #womensday - Just 2 months into my content posting.
- I also got 35K views for the executive presence post, 12K views on an HR conference post, 2K views for my Toastmasters post
- My content trended on various hashtags- #networking #communication #publicspeaking
- I added the fastest 500 followers in November 2019
I want to share the strategies that work for me through a step-by-step plan so that you just follow the template and it's done.
For any questions, shoot me an email on sumankher@sumankher.com or get in touch on Linkedin