How to Get a Trademark Registered in 3-6 Months

Every company, big or small, has a trademark. It could be a word, logo, design, symbol, colour, sound or even smell. The company's trademark differentiates it from its competitors, and stands for the quality of products and services it offers. As a company's brand assumes popularity, it also opens doors for generating revenues and financial value through brand extension, merchandizing, franchising and so on.

Registering a trademark provides a company several advantages from the financial valuation, brand extension, competitive advantage and other perspectives. It is much easier to stop competitors from using a company's trademark if the mark is registered. With proper planning and strategic filing, trademarks can be registered in as short a period as 3-6 months.

During the session, BananaIP's trademark attorneys led by Mr. Sanjeeth Hegde, Senior Partner, will  provide insights on what can be done to fast track and acquire trademark registrations quickly. They will provide inputs on both substantive aspects ranging from choosing the right trademark and clearing it to filing strategically and prosecuting the application smartly. This will be useful for companies, startups and individuals running businesses and looking to take advantage of their trademarks for business benefit and commercial advantage.

Sanjeeth Hegde

Sanjeeth heads the trademarks, licensing and entertainment law divisions of BananaIP Counsels. He specialises in helping clients maximize financial returns from their brands and trademarks. He has over the years helped several large and small clients take advantage of their brands for business and commercial advantage.

Sanjeeth has a Jurist Doctorate  and Masters in IP from a leading law school in the United States. He worked in technology and brand licensing  for ten years before returning to India and joining BananaIP.

Note: This session is not meant for lawyers or trademark agents.