Growth Hack India
Event Information
Growth Hack India
You can hear growth hacking almost everywhere especially for startups. But do you even wonder what really is it all about? For startups, it is all about getting into the spotlight and earn easily with less spending.
But how about if you are on the edge of the business?
Growth hacking’s real essence is how to continually support in sustaining the business, making it stable and continuously grow. Learn more strategies and methods by booking this seminar today.
Date: October 10th, 2015
Timing: 3 - 6 PM
Google Map location: https://goo.gl/maps/cFGlb
Speaker: Nikhil John
1) What is growth hacking?
2) Pre-requisites/Ground Rules
3) Checklists
4) Tools for Growth hacking
Speaker: Kishen Sreehari
5) Mini Hacks
6) Growth Hacking Case Studies
Speaker: Mahesh Rajamani
7) Web Rockstar - Growth hacking a training business
Speaker: Rakshit Kejriwal
8) DropKaffe - Growth hacking early subscribers
Speaker: Sharath Loganathan
About the Instructors:
Nikhil John, Co-Founder of Growth Hack India
Nikhil is a young aggressive professional growth hacker. He started his career in sales with Oracle and went on to become one of the top performers. He soon became the regional sales manager at Nouvasys and championed many projects across APAC and Middle East.
Most enterprises practice push sales. It’s the process of generating pipeline via cold calling and cold emailing. Nikhil realized that pushing for sales isn’t sustainable as its difficult to scale. He wanted to try something different and so he co-founded a company with Alan Rutledge, a former Microsoft & Dropbox product designer. The company focused on the “pull effect” in acquiring enterprise customers rapidly by following process, design simplicity and content. They were largely successful in creating an engineering consulting project organization.
He then started adapting growth hacking as a concept in 2012 and co-founded Cloudrecruit.co in 2015 - helping companies hire the best in growth hacking, digital marketing & tech. Since then, he’s been teaching the growth hacking subject to startups and individuals.
With his expertise and passion in growth hacking, sales and digital stuff, he launched the very first “Growth Hack India.” He is dedicated to do more and help many companies especially startups in reaching their goals.
About Kishen Sreehari, Co-founder of Stiller Safe
After dropping out from his college where he was doing commerce, kishen became the product manager of an android application called coin(Expense manager for cash) when he was 22 years old.
After working for a year he quit to start Vanadium a services company which built websites and applications. He ran that business for 2 years where he figured out to build websites just with wordpress and no development experience.
As he wanted to shift to a product based business , he shut his company down and started writing books and authored a book called Nail the Idea : How to think of great ideas for a startup, and also wrote 3 other mini books on Facebook marketing, Conversion Optimization and E-mail list building. Trying to figure out how to sell his book better, he came across the concept of growth hacking. He wanted to use growth hacking to sell more books and wrote a book titled the Growth Hacking Author.
He also co-founded a company in 2015 called stillersafe which is a health-tech startup which makes products that protect in this digitally connected world. He is now in the pursuit of growth hacking his business to the next level.
About Mahesh Rajamani, Founder at Web Rockstar
Mahesh is a serial entrepreneur who graduated from NIFT, Chennai in Fashion Management. He also had a stint at NIFT as a teacher in branding and retail subjects.
After graduation Mahesh became the youngest brand manager in his campus for a brand called Christian Fabre.
He got into startup mode and started a garments exporting business which he grew to a crore within one and a half years and that is when the 2008 financial crisis hit.
He became a strategic planner for Splash where he created strategies for over 12 countries.
He started his entrepreneurial journey again by creating Smart Ma, an e-commerce store for baby and mother products where he got a patent for ‘Lateral assortment planning’. He ran this business for 1.5 years.
After a pursuit to find a system that is scalable, workable and fast, Mahesh got into growth hacking.
He now is the Founder of Web Rockstar, a Training agency.
About Rakshit Kejriwal, Co-founder of DropKaffe
A fellow from the Institute of Chartered Accountants of India, Rakshit also has a MBA degree from Columbia business school. After stints at top consulting firms like E&Y and KPMG, Rakshit co founded a startup in the ed tech space which helps new economy skills to young professionals to help them advance in their careers. This company was selected to participate as 1 of the 11 companies out of 500+ EdTech companies worldwide by Kaplan TechStars accelerator program in New York.
Currently Rakshit is a co-founder at Dropkaffe which is India’s first and only online coffee shop where he orchestrated a growth plan that brought in 100,000 customers in a matter of 6 months. Dropkaffe recently got funding to the tune of $300,000. Rakshit is one of India’s top growth hackers.
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