I Run Festival is the only platform of its kind in India to bring the best of running & ultra-running stories from around the world, in form of documentaries, feature films & still photography.
Vision behind the I Run Festival is to get all stakeholders in running, from runners, to anyone catering to them in anyway whatsoever, on one single platform, where everyone can talk and listen to others as equals.
I Run Sports Management Limited' was created with the objective of encouraging a more active lifestyle in our society where we have all become a lot more sedentary. Running is a great leveller where caste, creed, rich or poor are of no consequence. All are equal and all can take part in it. It’s also far beyond just winning medals.
Under the umbrella of I Run, comes world’s highest and arguably the toughest ultra-marathon, La Ultra – The High. A 333 Km non-stop race that goes over three of the highest motor-able mountain passes of the world, in Ladakh. To be covered within 72 hours.
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